Sometimes a company profile can act as your best salesperson.
First Impression
As a marketing tool that represents your brand, it is crucial that your company profile look professional and impressive, in many cases, a well designed company profile can act as your best salesperson to convince your customer!
What Is The Goal?
As a short introduction? As a catalog?
Let's take an example from a company profile booklet we designed for MyRecovery app, the first online car service assistance in United Arab Emirates. The company profile is designed simply to convince future clients and investors the benefits of using the app.
Big Headers And Short Body Text
Don't use too many text, most people will not read it! Use statements or punch lines as headers to catch people attention, then subhead, and then short paragraphs of body text.
Too many words can bore your readers.
60% Visuals +
40% Text
We use mostly visuals to highlight the
company's values, expense comparisons, and client's benefits. Visuals can include a professional photograph that show your products in real-life setting or simply show a happy customer.
Non-Conventional Infographics
Use relevant icons, non-conventional graphs and simple workflow chart to create interesting visuals and communicate your message better. Of course with matching color palette that represents the brand.
White Space
All of us want to maximize space. But sometimes, less is more. So, be sure to leave some white space to let the reader stay focus on what they need to focus on! Allow minimum of 20% of the space to be untouched with graphics or text.
Company profile design by Onograph
Client: MyRecovery, United Arab Emirates
See more design updates on Instagram @Onograph
For design consultation, contact Whatsapp +62 819 0513 4353
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